Nonprofit Marketing & Fundraising Strategies

We provide nonprofits and government institutions with data-driven, analytically-driven and technology-enabled services and solutions including accurate data, strategic planning, data processing, donor lists, and more.

Infogroup Nonprofit Solutions helps organizations increase donor acquisition and retention through full service integrated marketing solutions including online donor programs, merge optimization, list brokerage and management, advanced analytics and list fulfillment. Having partnered with over 400 nonprofit clients, Infogroup Nonprofit Solutions has developed a well-earned reputation as the pre-eminent agency in the nonprofit space.

What We Do
Infogroup Nonprofit Solutions is a comprehensive direct marketing agency with state of the art services. Through our multichannel solutions we:

• Help you acquire quality donors and keep them engaged in the most cost effective way
• Build donor relations and increase response rates by enhancing your database with postal and email records, as well as relevant demographic and lifestyle characteristics
• Increase net revenue by creating and deploying mail packages and electronic media with high-quality, on-time performance
• Strategize new plans and determine long term value of donors through our advanced campaign analytics
• Increase your cause visibility and improve acquisition by producing award-winning creative*

    *2011 DMA “Echo” Award Winner

Solutions At a Glance
We’ll help you increase donor retention and acquisition utilizing our full-service marketing solutions, including:

• Advanced Analytics
• Creative and Strategic Planning
• List Brokerage and Management
•  Merge Optimization and Modeling
• Email and Social Append
• Online Donor Programs
• List Fulfillment
• Data Processing
• Print Production
• Insert Media
• Postal

Apogee – the only donor cooperative guided by acquisition funding experts

• Apogee incorporates more than 1.2 billion data points for maximum reach in target demographics
• Maximize revenue and life time value with custom models
• Package / offer-specific modeling and strategies
• Sustainer, planned giving, mid-level and major-gift modeling
• Highly aggressive pricing and net arrangements
• Proprietary models built at no charge

VoteReach³ – a multichannel solution to reach registered voters

• Unique database – reach fourteen million voters through email, postal, text message and phone
• Records include registered party affiliation
• Target campaigns on a national, state, and local level
• Reach new registrants and likely voters
• Lifestyle enhancements allow for micro-targeted voter contact

About Government Solutions
Infogroup Nonprofit Solutions helps increase efficiencies and optimizes spending for federal, state and local entities by creating solutions and insights to effectively meet their missions. We specialize in solutions for economic development, law enforcement, financial oversight, emergency management, compliance and more.